Thursday, February 2, 2012

Jack: Subscription underwear?

Man Packs is a company that has a monthly subscription for underwear. This idea is catching the attention of entrepreneurs, investors, and mass media companies such as Maxim and The New York Times. The question everyone is asking about this company is, "Will it have a large effect on the economy of The United States?" The idea of a subscription for underwear is very refreshing and clever. However I do not believe this will turn around the American economy. I believe this due to Man Packs financial set-up. At the moment, Man Packs does not have enough money to get their brand out and set up attention grabbing ad campaigns. Without ads people will not have reclamation of Man Packs. I also believe this product will not succeed in the American Economy because Man Packs target is men who do not buy underwear regularly. Men paying every month for something they do not feel they need would not make sense from an economic stance. Even if Man Packs did impact the economy, it would surely tank. I make this prediction because after a few months the subscribers would feel they had too much underwear, causing them to cancel.
Man Packs is an original idea that could make a few people wealthy but will not work in the economy right now. Maybe if Man Packs started a diaper subscription they could make more money due to the greater need and demand with a baby. Typically men do not like to waste money on things they do not need, so until men feel they need new pairs of underwear per month, Man Packs will not make an effect on the American Economy.

No comments:

Post a Comment